As part of it’s 2022 Upfront event yesterday, Nine has announced a TV expansion of some of its print and digital titles.
As the COVID lockdowns are lifted in 2022, Nine is expecting Australians will embrace a focus on entertaining at home, eating out, and lifestyle.
Good Food – Australia’s home of the prestigious restaurant guide – will unveil a reimagined website alongside brand extensions including the Good Food Taste Test, the Good Food Christmas special, and a brand-funded cooking show.
Good Food Kitchen, hosted by Good Food contributor Adam Liaw and renowned chef Danielle Alvarez, will be an eight-part, brand-funded series launching October 9, 2021 at 1.00pm on Channel 9.
It will have its own hub on the Good Food website featuring video and recipe content, and a cross-platform presence.
The network is also promising Good Food Christmas and event TV specials throughout the year.
“Good Food is the most trusted and independent food media brand in Australia, essential reading in The Sydney Morning Herald and The Age and at goodfood.com.au,”
said Trudi Jenkins, Publishing Director of Food and Travel.