This “reach” metric is getting out of hand.
*** NOTE: NEW METRICS AND REPORTS ***
- Total TV Overnight Top 30 and Consolidated 7 Top 30 reach is calculated using cumulative unique audiences watching 1 min of broadcast TV and 15 sec of BVOD.
- Total TV National audience is calculated using the audience average for the program as time-coded by the Network across 5CM and all regional markets nationally watching on broadcast TV.
- BVOD national audience is calculated using the total number of minutes watched (multiplied by co-viewing factor) divided by the length of the program.
PRIMETIME ANALYSIS
The final match-up for the week saw the big three reality shows close out exactly as every night before, with Nine managing a nearly 150k national average lift on last week:
Married At First Sight (2,411,000 reach | 1,406,000 avg) on Nine
Australian Idol (1,496,000 reach | 710,000 avg) on Seven
Australian Survivor (1,051,000 reach | 553,000 avg) on Channel 10.
7pm was seemingly one-way traffic for Nine also:
A Current Affair (1,750,000 reach | 1,037,000 avg) on Nine
Home and Away (1,181,000 reach | 793,000 avg) on Seven
The Project (842,000 reach | 337,000 avg) on 10.
After the reality shows, the season six premiere of The Hundred with Andy Lee (1,653,000 reach | 741,000 avg) on Nine set its new benchmark (and benefitted from the MAFS reach bubble) and easily beat Ramsay’s Kitchen Nightmares USA (743,000 reach | 334,000 avg) on Seven.
The ABC’s Back Roads (834,000 reach | 577,000 avg) maintained a loyal audience, down slightly on nat avg from last week’s episode.
NATIONAL PRIMETIME SHARES
| Network | Total TV | Broadcast | BVOD |
| Nine | 31.91 | 30.66 | 40.82 |
| Seven | 27.28 | 28.52 | 18.41 |
| ABC | 17.79 | 17.55 | 19.48 |
| 10 | 13.94 | 14.23 | 11.65 |
| SBS | 7.85 | 7.6 | 9.64 |
BREKKY BATTLE
Sunrise 943,000 reach | 387,000 avg
The Today Show 824,000 reach | 336,000 avg
ABC Breakfast 761,000 reach | 260,000 avg
EVENING NEWS BATTLE
| Service | Time | O’nights (reach) | O’nights (avg) |
| ABC News | 7pm-7:30pm | 1,158,000 | 867,000 |
| SBS World News | 6:30pm-7:30pm | ? | ? |
| Seven News | 6pm-7pm | 2,073,000 | 1,277,000 |
| Nine News | 6pm-7pm | 1,829,000 | 1,129,000 |
| 10 News First | 5pm-6pm | 680,000 | 320,000 |
REPORTS
Total TV Overnight Top 30 Programs
Total TV Consolidated 7 Top 30 Programs
Data © OzTAM Pty Limited 2024. The data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM.
Note: Program performance and ranking information subject to change when not based on final program logs. Programs with the same name on one or more primary or multichannel, are aggregated into one network figure.
What happened to foxtels ratings? I miss my daily laugh at the pathetic ratings.
Hi – Foxtel are starting their own reporting for subscription television, away from OzTAM. It launches this year.
Hi Steve so what do you think of Deal Or No Deals ratings so far? Are they good or bad? Do you think channel Ten will continue making episodes for a long time or do you think it will be axed later on?
Hi Peter – DOND is in the toughest half-hour slot on commercial TV. I think it’s doing OK but not great, however will always draw an audience. I *think* it is doing better than the 6pm News on 10 did last year (but I can’t directly tell/compare). 10 need to stick with it because…what else do they fill the slot with otherwise?! Besides it’s reasonably cheap to produce and would fit nicely in their “we offer alternatives” mantra.