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Wednesday Ratings | STATE OF ORIGIN draws a monster crowd for Game 1

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Nothing else much was in the hunt.

It was all footy, all the time as first State of Origin game landed back in its traditional home of Wednesday night in winter (thanks for nothing, COVID-19). Consequently it drew big numbers for the hour State of Origin Game 1: pre-match (1,083,000), and almost clinched 2m for the game State of Origin Game 1: match (1,911,000). This wasn’t the biggest audience by far; also not the smallest, and out-did all three games from the 2020 season. State of Origin Game 1: post-match (652,000) rounded out the night for a massive result. Additionally, Nine are reporting (from OzTAM Live VPM figures they landed a huge 280,000 on BVOD watching live, making it the most streamed linear broadcast program so far in 2021.
Nine first in both primary (32.7%) and network (43.3%) rankings.

Home & Away (561,000) down from last night and nothing Seven (or 10 or the ABC) were offering was going to compete with SOO. Big Brother Australia (510,000) fourth in the timeslot against stiff competition. A repeat of MOVIE: Sweet Home Alabama (59,000) barely raises interest.
Seven second in both primary (15.5%) and network (22.7%) rankings.

7:30 (554,000) and a repeat of Hard Quiz (507,000) put it in third just at 7:30pm, well off the pace of the leader. The later evening programs of Shaun Micallef’s Mad As Hell (467,000), You Can’t Ask That (294,000), QI (198,000) and Adam Hills: The Last Leg (151,000), along with a repeat of The Set (60,000) don’t make a dent in Nine’s offering.
ABC third in primary (9.8%) and fourth in network (13.1%) rankings.

The Project (317,000 6:30pm; 513,000 7pm) marginally down on last night, though up on last week help 10 a little. MasterChef Australia (532,000) a very distant second in the timeslot. Double repeat eps of Bull (230,000; 158,000) show 10 weren’t even trying to compete with Nine.
10 fourth in primary (9.4%) and third in network (14.9%) rankings.

SBS similarly don’t attempt to offer new counter programming, instead opting for a repeat of Britain’s Great Cathedrals with Tony Robinson (156,000), a repeat of Inside Cadbury: Chocolate Secrets (140,000), and the next episode of Bloodlands (91,000).
SBS fifth in both primary (3.5%) and network (6%) rankings.

KEY DEMOS
16-39: State Of Origin Game 1 – Match (603,000) beat out the SOO pre-match/post-match, Nine News 6:30pm, and MasterChef Australia.

18-49: State of Origin Game 1 – Match (881,000) took the clear win over the SOO pre-match/post-match, and Nine News 6:30pm/6pm.

25-54: State of Origin Game 1 – Match (929,000) completed the triple demo win over the SOO pre-match/post-match, and Nine News 6:30pm/6pm.

MULTI-CHANNELS
All eyes were on ABC News at Noon (160,000) on ABC News for the latest COVID update in Victoria. It just pipped the morning run of Bluey on ABC Kids/TV Plus.

BREKKY BATTLE
Sunrise (240,000)
The Today Show (216,000)
ABC Breakfast (198,000 (135,000 ABC; 63,000 ABC News))

All figures Five City Metro (5CM); overnights only.

Top 20 Overnight Metro

Top 20 Multi-Channel Shows

Overnight Network Share

Top 20 Foxtel Shows

Data © OzTAM Pty Limited 2021. The data may not be reproduced, published or communicated (electronically or in hard copy} in whole or in part, without the prior written consent of OzTAM.

Note: Program performance and ranking information subject to change when not based on final program logs. Programs with the same name on one or more primary or multichannel, are aggregated into one network figure.

Steve Molkhttps://tvblackbox.com.au/author-steve-molk/
Steve Molk is sharply focused on the business of TV in Australia across all its formats - FTA broadcast, commercial, subscription, catch up & SVOD. Based on the Central Coast of NSW he's a passionate advocate for Australian-made programming, particularly drama and comedy. He loves podcasting, gaming & watching too much TV. For all media enquiries please call or text 0401-709-405
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