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Stunning conclusion to Indian Test series delivers more record audiences for FOX CRICKET

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A memorable Indian victory in an enthralling Fourth Test has delivered more record breaking audiences for Fox Cricket.

The national average audience of 341,000 across Foxtel’s pay-tv and streaming platforms was up 54% on the 2018/19 Fourth Test v India and the number one Brisbane Test ever on subscription television.

The audience averaged 407,000 for the gripping final session on Tuesday evening which saw India pull off a magnificent victory to win the Series and retain the Border-Gavaskar Trophy.

The India Test Series now ranks the most-watched Test Series ever on subscription television with an average audience of 371,000 over 100 hours of live play, up 43% vs the 2018/19 Test Series v India and up 33% vs 2019/20 Test Series v New Zealand.

Steve Crawley, Executive Director Fox Sports, said:

“India’s tour has been one for the ages.  The quality of cricket has been outstanding, we have seen established stars at the top of their game, new heroes emerge and our multi-cultural nation has loved it.

“We saw the ODI and T20 series break records, and after two months of cricket, it’s clear the nation could not get enough with new subscription television records set throughout the Test Series.

“At Fox Sports, we want to bring the best sports alive for fans with the best commentary and production.

“We have been blessed with a great summer of cricket, including the BBL, and these outstanding audience figures reflect record numbers of sports fans love what our team do and are choosing to watch on Foxtel and stream on Kayo.”

The match also delivered strong audiences for the Seven Network with its live and free coverage of the last day peaking at 1.8 million nationally.

Seven recorded an average audience of 1.12 million viewers nationally for the third session and 735,000 in the capital cities. All three sessions dominated their timeslots, ranking #1 in 25 to 54s, 16 to 39s and total people.

The average national audience across the Fourth Test was 727,000 viewers, up 11% on the 2018-19 SCG Test between Australia and India, while the capital city audience was 491,000.

Kevin Perryhttps://tvblackbox.com.au/author-kevin-perry/
Co-Creator and Editor of the TV Blackbox website, Kevin Perry is an experienced media commentator focused on TV Production, Consumer Tech, SVOD & Sports Broadcasting. Media enquiries please Call or Text 0428-275-111
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